"The new rPET packaging is available for the company’s packaged drinking water brand, Kinley, in 1 litre bottles," the company said in a statement.
The new bottle features a unique label displaying "100% made from recycled food grade plastic", marking a major milestone for Coca-Cola in India in realizing its circular economy endeavours, it said.
This was possible only after the Food Safety Standards Authority of India (FSSAI) approved the use of recycled PET in food packaging, subject to adherence to their guidelines, after a thorough review of food safety, it added.
Enrique Ackermann, Vice President, Technical and Innovation, Coca-Cola India and Southwest Asia said, “We are proud to be the first beverage company in India to offer our consumers a sustainable choice of packaging, by launching Kinley bottles made from 100% recycled PET."
In December 2022, Coca-Cola Bangladesh launched 100 per cent rPET bottles, making it the first market in the Southwest Asia (SWA) region to introduce Kinley water bottles in 2-liter packages. The Coca-Cola company now offers 100 percent rPET bottles in more than about 40 markets.
Aligned with its global commitment of creating a ‘World Without Waste’, the company has set a goal of using at least 50 percent recycled content in its packaging by 2030; working towards using more recycled content in its packaging.
The company has been working towards this goal for years and has made consistent progress in reducing the use of virgin plastic across its value chain globally.
Currently, 90 percent of the company’s packaging is recyclable while 15 per cent of PET used is recycled (rPET) across the globe. rPET bottles are made from food grade recycled polyethylene terephthalate (PET).
When PET bottles are recycled, the plastic is recycled as per the technologies that are approved by US FDA and European Food Safety Authority (EFSA) for food grade recycled material, and reformed into new PET bottles, reducing the need for virgin plastic for producing PET Bottles.
The use of rPET bottles not only conserves natural resources but also reduces the amount of plastic waste that ends up in the larger ecosystem, the company added.
