The initiative will cover across 20 cities including Mumbai, Bangalore, Kochi, Chennai, Hyderabad, Lucknow, Varanasi, Patna, etc., in collaboration with local NGOs, the bank said in a statement.
The aim to to emphasize the urgency of combating plastic pollution and promoting responsible waste management practices.
The cleanliness drive will witness participation from Bank’s branch employees, local communities, environmental activists/influencers, local authorities and volunteers who will be collecting and disposing plastic waste from beaches and water bodies.
These volunteers will also educate the local people about the harmful effects of plastic pollution and how they can reduce the use of single-use plastics.
Speaking about the initiative Ravi Narayanan, Group Executive – Branch Banking, Retail Liabilities & Product, Axis Bank said, “We firmly believe that the responsibility to protect our planet lies with each one of us, and through this initiative, we aim to instill a sense of environmental consciousness and responsibility amongst fellow citizens."
This initiative will add to several ongoing global efforts for a greener and more sustainable future, re-affirming our commitment to build a safe and healthier planet that we owe to the generations which follow us, he added.
