The celebration was held in the august presence of G. Harish (Inspector, Traffic Police, Hyderabad) and members from Honda Motorcycle & Scooter India.
In April 2015, HMSI in collaboration with Hyderabad Traffic Police inaugurated its first adopted traffic training park across entire South India at Hyderabad.
Spreading awareness on safe riding habits, road safety rules, signs and markings and road sharing manners, HMSI announced that through its daily trainings for all age groups, it has educated over 1.44 lakh people of Hyderabad (more than 92,000 kids + 52,000 new and existing riders including both male and females) since inception.
HMSI Senior Vice President (Brand and Communication) Prabhu Nagaraj said the development of Hyderabad’s traffic training park with Traffic Police of the city is one such initiative that is driving positive change in not only the existing riders but also preparing more responsible riders of tomorrow.
"Educating over 1.44 lakh people of Hyderabad bears testimony to the fact that our combined efforts are making a difference constantly. Moving forward, we will continue to instill more discipline among the citizens of Hyderabad to make them responsible road users," he added.
HMSI had in April 2021 announced it will strive for zero traffic collision fatalities involving Honda motorcycles and automobiles globally by 2050.
Fulfilling its corporate social responsibility (CSR), HMSI has been promoting road safety in India since its start in 2001. Working towards the realization of Honda’s global safety vision, HMSI’s road safety awareness initiative today has already spread to over 44 lakh Indians.
Its team of skilled safety instructors conduct daily programmes at its 10 adopted traffic parks across India and seven Safety Driving Education Centres (SDEC).
Not only this, all 1000 plus dealerships of HMSI across India spread road safety awareness. HMSI’s proprietary virtual riding simulator increases the risk-prediction ability of riders; while new customers too are given predelivery safety advise (PDSA) before they start riding at every dealership across India.
Additionally, ensuring that learning doesn’t stop in the New Normal, HMSI started the digital road safety education initiative - Honda Road Safety E-Gurukul. Since its start in May’20, this initiative has sensitized over 7 lakh Indians on importance of being aware and responsible road users.
