Organised used car platform Droom has decided to plant over 1,000 samplings of ‘hypoestes’ variety around its campus in Gurugram, Haryana.
Hypoestes is a polka-dotted plant species that is well known for its oxygen-enriching ability and was therefore selected for this intensive green plantation exercise by Droom.
Under the ‘Droom Bindaas Ghoom Let’s Go Green’ campaign, every employee of Droom have pledged to curb pollution by planting over 1,000 samplings, the company said in a statement.
Through this campaign, the company seeks to strengthen the global-scale ‘Go Green’ initiative by lending its wholehearted support to the same.
Considering how the pollution levels are alarmingly high in Delhi-NCR, initiatives like these can help bring about a significant difference and serve as an ideal example for others to follow.
Commenting on this campaign, Droom CEO and founder Sandeep Aggarwal said: “We are deeply passionate about and proactive towards contributing to those causes that bring about a positive impact on the community and the environment.”
In the past, the company had taken several such initiatives like ‘‘Talking God’ campaign which dealt with road rage and the ‘Ambulance First’ campaign to encourage responsible driving.