The movie was screened in four adopted villages — Maheshwari in Haryana, Sol Gohalia in Kolkata, Karanjoti in Mumbai and Maharaja Katte in Bangalore — as part of its CSR initiative ‘Learning Beyond Books’ which aims to offer experiential learning beyond homes and school boundaries.
The Lion King, a movie symbolic of wisdom, courage and compassion, is packed with unforgettable life lessons, extremely crucial for the children to learn to succeed in their future endeavours.
Speaking on the occasion, Canon India President and CEO Kazutada Kobayashi said: “At Canon, we strongly believe in leading by our corporate philosophy of ‘Kyosei’, through which we align our business objectives with our sustainability initiatives.”
He said education and empowerment form two intrinsic pillars of its “4Es CSR policy” and with children as the building blocks of any society, the aim is to implement maximum efforts to ensure their holistic development.
‘Learning Beyond Books’ is one such initiative through which the company intends to empower children from our adopted villages, to carve a brighter and better tomorrow, he added.
Cinepolis India Deputy CEO Devang Sampat said, “We believe that cinema is one such alternate way that has the power to influence and empower the masses. It gave us immense pleasure to join hands with Canon India.”
Canon’s CSR endeavours are driven by their corporate philosophy of ‘Kyosei’, which mean the ‘spirit of living and working together for the common good’.
The company is involved in various community welfare programs aligned with their 4Es CSR policy implying Education, Eye Care, Environment and Empowerment, in an effort to build progressive self-reliant communities.
Through their flagship ‘Adopt a Village’ project, Canon has four adopted villages across the country, focusing on the overall development of the village communities with a major focus on 4Es.
